FINDING THE BRIGHT SIDE

Duda Owner IONOS • March 31, 2016

Having a positive attitude is much better than having a negative attitude. This is true in every situation. True, a positive attitude does not always fix everything, but it certainly won’t make anything worse. It affects how you handle people and how you approach problems. It is good personally and professionally, in your family and in your business.

Brad Smith is the CEO of Intuit. He makes an insightful and helpful observation related to bringing that positive attitude. Smith’s positive attitude enabled him to put a different slant on the drab world of personal financial management and accounting (“How Did I Get Here?: Brad Smith” Bloomberg Businessweek , 2/15/16–2/21/16, p. 64):

I learned that people don’t wake up excited about accounting, so our job was to make the work go away and deliver delightful outcomes, like higher tax refunds.

Smith’s approach is a lesson for us. Regardless of your line of work, drab aspects exist. The key to success is to do as Smith did. Look for the aspects of your business—no matter how few—from which you can derive a great pitch. That will keep your customers coming back for more.

Most of us don’t live in a perfect world. However, we can bring a positive attitude to our imperfect world every day. That will work in your family and in your business.


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