INSOMNIA BYPRODUCTS
Duda Owner IONOS • November 2, 2015
Money magazine published the results of the Facebook Question of the Month (November 2015, p. 15). The question was what’s the one thing you would never buy online? I suppose the timing might always be a factor. With that in mind, here are a few of the responses that were practical and a bit humorous:
- “A mattress. No matter how thorough the description, I must try before I buy.” (Bonnie Murphy Morrison)
- “Anything, when you can’t sleep at 2 a.m.” (Jeremie Smith)
- “A fresh chocolate croissant.” (Milan Djakovic)

We explore the overuse or inappropriate use of the words "honest," "honesty," and "honestly." Much of the overuse or inappropriate use of these words is in contexts that intrinsically message the audience that the speaker is not trustworthy. I call the overuse or inappropriate use of these words in this context HONESTY VALIDATORS because the speaker believes they validate the truth being spoken. We need a solution to this problem. My solution is to replace these honesty validators with CLARITY VALIDATORS. Instead of trying to be honest, try to be clear. Replacing "honest," "honesty," and "honestly," with "clear," "clarity," and "clearly," produces significantly more benefit to the speaker and to the audience.










