WHAT YOU HAVE MIGHT BE THE BEST
Most businesses do not have unlimited resources. While it might sometimes feel good to throw more money at the problem, that does not guarantee success. More important than money is creativity. The person or the organization with lots of cash may or may not arrive at the best solution. Money does not guarantee the best solution; it just guarantees the most expensive one.
On the other hand, the person or the organization that is cash-poor, but highly creative, might arrive at the best solution. Kenneth Cole (chief creative officer and chairman of Kenneth Cole Productions) shares a life lesson about this interesting dynamic (“How Did I Get Here?: Kenneth Cole” Bloomberg Businessweek , 8/31/15–9/6/15, p. 68):
“ The best solution is rarely the most expensive, but the most creative. ”
In the final analysis, whether rich or poor, creativity will always make you a winner.
