THE NEW COLLEGE PASS

Duda Owner IONOS • January 9, 2015

The arguments about the value (or lack thereof) of higher education are legion and they will never end.  However, some interesting developments seem to be occurring in the wake of the latest recession recovery.  More prospective employers are paying more attention to a job candidate’s academics.  It appears that a college degree has appreciated.

This makes sense for many reasons.  I think the main reason is simply the concept of the credential.  Regardless of the major, and regardless of the material skills of the person, the degree conveys to the prospective employer that the person had what it took in discipline, commitment, passion, dedication, and intellect to obtain that credential.

Does the college degree tell the whole story?  Of course not.  Nevertheless, the college degree does a good job of vetting the candidate.  I like the way Diane Stafford summarizes this (“College Can Still Fatten Earnings” The Kansas City Star , January 6, 2015, pp. A1, A7):

A college degree is the new recruitment filter, logical or not. ” (p. A7)

This is just another indicator of the enduring value of an academic degree.  Once you have earned an academic credential, no person and no circumstance can ever take that away from you.  The degree is a badge of accomplishment that will remain a positive contributor throughout your career and it will add to your lifetime income.  Finally, the fact that it is an appreciating asset is icing on the cake.





By James Meadows July 13, 2026
What every front desk professional should know about credit card surcharging
By James Meadows September 7, 2025
Is a college degree still worth the investment? It depends of the path you craft.
By James Meadows August 12, 2025
You need to give serious thought to taming the tiger before you are in its cage.
By James Meadows June 8, 2025
My transparent reflection about my five-year post-layoff experience, how I navigated it, learned through it, and identified some wisdom that might inspire others.
By James Meadows June 29, 2024
The earliest days of this series present fundamentally significant leadership content.
By James Meadows August 22, 2023
What we should expect from fidelity to science.
Honesty, honest,  honestly
By James Meadows August 9, 2023
We explore the overuse or inappropriate use of the words "honest," "honesty," and "honestly." Much of the overuse or inappropriate use of these words is in contexts that intrinsically message the audience that the speaker is not trustworthy. I call the overuse or inappropriate use of these words in this context HONESTY VALIDATORS because the speaker believes they validate the truth being spoken. We need a solution to this problem. My solution is to replace these honesty validators with CLARITY VALIDATORS. Instead of trying to be honest, try to be clear. Replacing "honest," "honesty," and "honestly," with "clear," "clarity," and "clearly," produces significantly more benefit to the speaker and to the audience.
By James Meadows August 7, 2023
It's the real thing alright!
By James Meadows May 30, 2023
Reflecting on 30 years as a PC user.
By James Meadows July 26, 2020
What the Boeing 737 Max crashes teach us about training, corporate culture, and communication.