A study from the Kenan-Flagler Business School gives us extensive insight about millennials along with some analysis by Matt Miller, a Forbes contributor (“Why You Should Be Hiring Millennials [Infographic]” 7/3/12). From that study, we learn millennials are very confident about their marketability, even in our current economy. For example, 43% feel very confident to extremely confident they could find another job right now.
Now pay attention to this—70% plan to get a new job once the economy improves. Smart companies will capitalize on all the knowledge the Kenan-Flagler Business School study provides. Employee engagement is always important, but it seems especially critical with our millennials today.
Most companies do not want to experience a 70% turnover rate in an entire demographic segment within their workforce. Nevertheless, that could easily happen, and it will happen if companies do not successfully engage their millennials.